online video

Video Neutral: How Brands Can Blur the Lines Between TV and Online Video – Think with Google

admin AdWords, Marketing

As a full-service digital marketing and advertising agency, DL Media helps you meet your customers where they’re at, and when they’re ready to buy. Increase your reach with YouTube ads. YouTube offers one more way to grab your customers’ attention as they enjoy on-screen entertainment. Data shows there are many advantages to blurring the lines between TV and online video. …

Google’s TrueView ads are built on the promise that you’ll only pay when someone chooses to watch your video ad.

admin AdWords, Branding, Industry News

At DL Media, our digital media experts know how to squeeze every penny out of an advertising budget. Google offers precise tools for doing just that. When it comes to video ads, TrueView is the answer. Let our Google-certified team grow your targeted audience with in-stream and discovery ads. Why bombard users with ads they don’t want to see? With …

Google Rolls Out Expanded Text Ads

admin AdWords, Industry News, Marketing

As our world becomes more and more mobile driven, Google continues to make changes to help consumers and marketers succeed. Earlier this year, Google removed ads from the right side of search result pages to make user experience consistent across desktop, mobile and tablets. Yesterday, Google rolled out Expanded Text Ads, one of the biggest changes to Google AdWords in …

Google Grants

DL Media now offers nonprofit organizations a Google Grants program package

admin AdWords, Branding, From Dianne's Desk

DL Media now offers nonprofit organizations a Google Grants program package for just $495 per month, with a one-year contract. You’ll benefit from… Up to four hours of videography and editing to create one thirty-second television PSA. The PSA will be sent to all local TV stations and cable systems, as well as promoted on YouTube through the Google for …

Google AdWords Right Side Ads Removed

admin AdWords, Industry News, Marketing

In response to six years of testing, Google has announced it will be removing ads from the right-hand side of all desktop search results. Ads will only be placed at the top and/or bottom of the page. Google may show an additional ad (four instead of three) above the search results for “highly commercial queries.” This change reflects Google’s desire …